We created an instore promo activation for Schneider Electric’s APC home-based UPS series, combining an active instore promo team with an engaging interactive game.  

We built a special virtual “House” and designed an object identification game, where the player was prompted to find household electronic devices around different rooms. 

Our goal was to inform store visitors about the powerful and reliable performance of home UPS by APC in a fun, agreeable and interactive way.